Recognizable at a glance.
The type and palette that make your brand recognizable before anyone reads a word, built into a system that works on screen and in print.
Sound familiar?
Fonts and colors by accident.
01
“Every piece uses different fonts.”
Whatever was installed on the designer’s computer that day.
02
“Our colors look different everywhere.”
One purple on the website, another on the shirts.
03
“Our text is hard to read.”
Pretty on the mockup, tiring on a phone.
What you get
A system, not a swatch.
We choose typefaces and build a palette that express your brand, then turn them into a system: sizes, pairings, color values for screen and print, and accessible contrast built in.
Typefaces chosen for your brand
A palette with exact values everywhere
Accessible contrast built in
Rules anyone can follow
What’s included
What type and color covers
Type Selection
Typefaces for headlines and body, licensed for how you’ll use them.
Type Scale
Sizes, weights, and spacing for web, print, and presentations.
Color Palette
Primary and supporting colors with values for screen, print, and paint.
Accessibility Checks
Combinations that meet contrast standards, so everyone can read them.
Selected work
Proof, not promises.
Case Study
Brand Identity, Style Guide & Website
ESTR Social Wellness Club
ESTR Social Wellness Club
Brand Strategy, Naming, Visual Identity, & Video
Downtown Panama City Social District
Downtown Panama City Social District
Event Visual Identity & Posters
Downtown After Dark
Destination Panama City
Event Logo & Identity
Panama City Heritage Classic
Heritage Excursions
Visual Identity Design
Elements Yoga Studio
Elements Yoga Studio
Logo & Visual Identity
Southern Site Works
Southern Site Works
Website Design & Development
Bay County Chamber of Commerce Website
Bay County Chamber of Commerce
Case Study
A redesign of a community business publication with rich history.
Bay Biz Magazine
Bay County Chamber of Commerce
Branding, Design, Website Design & Development, and Social
AbleFisherman Charters
Able Fisherman Charters
Logo Design
Pelican’s Bar & Grill
Pelican’s Bar & Grill
Visual Identity & Signage
Bay County Half-Cent Surtax
Bay County
How it works
Discover. Develop. Deploy. Evolve.
01
Discover
We learn the strategy, the audience, and every place the brand has to show up.
02
Develop
Concepts with a point of view, then the system: type, color, layouts, and the rules that hold them together.
03
Deploy
Final files, guidelines, and templates, built for the people and printers who’ll use them.
04
Evolve
We refine as the brand meets the real world, so it stays consistent everywhere and boring nowhere.
Kind words
Said better by clients.
Real words from the people we’ve built brands with, from Panama City to the other side of the world.
“After dealing with another local web design company for over a year, our site for a new business was still incomplete. Sean at GORGEOUS was referred to me by an associate, he got my site finished in just a matter of days, moved my hosting over to his servers and spent a lot of time explaining things to me. I…”
“GORGEOUS designed our logo and promotional materials and created an excellent website presence for our organization -- so much so that when a volunteer organization I am a member of wanted to develop a new website, we hired Sean for the project.”
“Great experience working with Sean. If you need Graphic Design work, GORGEOUS is the place to go!”
“Sean was extremely professional and sensitive to my current website situation. He was very proficient in getting us back up and running while offering invaluable advice on how to move forward. I've been a small business owner for 20 years (brick & mortar), Sean is the real deal and I look forward to him helping us grow our business in…”
“Sean is a young, creative and talented brand developer and manager. I hired GORGEOUS to design my personal chef website, and they helped me with much more than that. He conceived the "look and feel" of ChezVous and created my logo, tagline, business cards, print advertisements, invoices and stationery... in addition to designing and writing content for my website.”
ChezVous & Tito’s Downtown Cafe & Bakery
“Sean/GORGEOUS created a beautiful wedding website for us and did everything that was expected and then some. He was available after hours and on weekends for little tweaks that came up. I would highly recommend him and would use him again on future projects.”
“I had been engaging our company to re-design the company website for over a year. They were still hesitant when I brought in Sean with Gorgeous to speak with them about new design and concept. Sean did an excellent job with answering all the questions and dispelling all the reservations the company had about a new website. The design was…”
“We have been completely satisfied with Gorgeous. Sean is prompt, professional and is always ahead of the curb. We looked for someone who could provide and offer services such as website design, professional maintenance and training when needed. We found everything we needed in one place, Gorgeous.”
Attorney at Law Google review
Why GORGEOUS
Nimble.
But massive.
Sounds like a contradiction. We get it.
Nimble means a small senior team, with less red tape and none of the BS between you and the people doing the work. Massive is what that team puts into the world: the range, the craft, and the output of a much bigger shop.
Nimble
- The people in the first meeting are the people doing the work.
- No account-manager relay. No layers of sign-off.
- Decisions in days, not committee cycles.
- One accountable team from first call to launch.
Massive
- Strategy, identity, websites, campaigns, video, and print under one roof.
- LaunchPad, our own website framework, under every site we build.
- Brands built for teams from Panama City to the other side of the world.
- The range that usually takes three vendors, with one brand holding it together.
- 25
- years building brands, since 2001
- 20+
- projects you can see in our work
- 1
- senior team, start to finish
Honest fit
Is this right for you?
A great fit if…
- Your materials look inconsistent
- You’re building a new website
- Your brand is growing past one designer
Probably not if…
- You’re happy with your current look
- You just want a new logo color
- Nobody will use the rules
FAQ
Questions, answered
Do we need to buy font licenses?
Sometimes. We’ll recommend fonts that fit your budget, including free ones, and tell you exactly what licenses each use needs.
Will the colors match in print and on screen?
As closely as the media allow. We give you exact values for each, so printers and developers aren’t guessing.
What does it cost?
Every engagement is scoped to what you actually need. Start with a 15-minute call; we ask the smart questions, then send a clear proposal with the investment and the timeline spelled out before you commit to anything.
Who will we actually work with?
The senior team, every time. GORGEOUS is a small studio on purpose, so the people in the first meeting are the people doing the work.
What happens after launch?
You keep what you paid for: files, guides, and a team that knows how to use them. If you want us to stay close, our support plans keep the brand and the site moving.